Senior Product DesignerSenior UX/UI Designer
Senior Art Director
Design Projects
Curated list of design projects from my time in Advertising and in City St Georges, University of London

I may be an introvert, but I will answer emails.Feel free to send me one, or connect on LinkedIn. Looking forward to hearing from you.
Ways to get in touch
More about who I am
Guides new designers in improving their design skills
Led design projects for global clients
Trained new art-based creatives to develop the skills needed to raise the team’s standards and work quality.

wristband illustration by Cara (teammate)

Knowledge seeking Expert
Secondary Persona
Age
50
occupation
Academic
location
Cambridge
status
Divorced
visitor type
UK Local Visitor
Frequency of museum visit
Frequent Visitor
background
A frequent visitor, with an academic and professional interest in the exhibits. They prioritise learning and information gathering duringtheir visits.
technological proficiency
comfort with technology
uncomfortable
comfortable
Casual Visitor
Core Persona
Age
35
occupation
Architect
location
Berlin
status
In A Relationship
visitor type
International Visitor
Frequency of museum visit
First Time Visitor

background
A first time visitor to Natural History Museum, and most likely visiting with partner for leisure but enjoys going alone. Making a day of exploring London and iconic museums. Looking at particular exhibits and exploring life-sized models of iconic animals.
technological proficiency
comfort with technology
uncomfortable
comfortable
“I think it's tough in a museum like
this that you want things to be
more dynamic and I don't think
they are. I mean, it's pretty much
static displays.”
NATURALHISTORYMUSEUM
Research project to identify an opportunityto enhance the museum’s visiting experiencethrough the use of interactive technology.